Volkswagen Polo Vivo Campaign
During my summer internship at Ogilvy & Mather, I worked on the design for the side and back panels of a new limited edition Polo Vivo Volkswagen car. To celebrate the success of the Vivo model, Volkswagen wanted to roll out a special edition Citi Vivo reminiscent of its iconic Citi Golf of 1984. The Citi Vivo would showcase the ubiquitous colours of red, blue, and yellow as was used by the original Citi Golf. From initial brief interpretation and brainstorming sessions to design reviews and client presentations, it was a tremendously enriching and exciting project to work on.